C4. Bridging Leadership

by Prof. Ernesto D. Garilao

Due to the complexity of issues faced, successful companies today see the need for a new leadership style that uses dialogic approaches to engage stakeholders to reach shared solutions for addressing social and environmental issues that companies alone cannot solve. This presentation will introduce one such style called Bridging Leadership.

by Prof. Jeffrey Phang

Companies are continually trying to successfully engage a diverse group of stakeholders towards solving society problems on a sustained basis. The Bridging Leadership framework demonstrates how this happens through the 3 stages of ownership, co-ownership and co-creation. The presentation will match the framework with an actual Case Study where the 3 stages are clearly identified. This presentation will help companies to transcend ad hoc CSR efforts to impactful strategic CSR